STOs
Security Token Offerings (STOs) are an increasingly popular way
for companies to raise capital by issuing tokens that represent ownership or
interest in a project. STOs are similar to Initial Coin Offerings (ICOs) but
with the added benefit of being backed by tangible assets such as real estate,
commodities, or securities. To make the most out of your STO, it is crucial to
have a well-planned marketing strategy in place.
